True artistry doesn’t fit into any boxes. Instead, it fluctuates. Drawing from different genres, it blends them and put them together through innovative solutions, eventually reaching a brand-new sonic aesthetic. Take Liverpool resident K I T, for instance. Channelling pop, folk and electronic influences, he’s not afraid to jump across a wide variety of attitudes and directions, preferring to focus on his own personal expression. This approach has paid off so far, with the singer and songwriter releasing a plethora of bangers, including ‘The Fire’ and ‘From The Earth To The Stars’.
The aforementioned blend of influences is described by K I T as a British take on American progressive pop. It makes sense, being Liverpool the city where a band called Beatles were listening to American radio while setting out to replicate its music. The young talent does the same: accompanied by producer and songwriting duo Rich Turvey and Mike Halls, he grabs charming slices of contemporary musical goodness, building a fitting sonic scenario for his evocative, anthemic vocals. ‘When We Say Goodbye’, K I T’s latest effort, is the perfect example of that.
Channelling a strong retro-pop aesthetic, the record leaves electronics behind, instead focusing on a poignant, organic arrangement, perhaps the perfect canva for the Liverpool artist to flourish on. K I T is a truly gifted artist you’ll want to discover, trust us. In a world where it’s getting more and more difficult to distinguish the legitimate from the fictitious, serve yourself a piece of authenticity.
Recommended! Discover ‘When We Say Goodbye’ on Spotify: